Page 44 - 2018 Auto Show Guide

By Betsy Griffin
Director of Marketing
& Social Media
MAADA

Grand Prize Winner (Day 4 Photo) and Prize Winner (Day 4 Photo)
Gr
Instagram @purposetraveler
Instagram @purposetraveler

Social Media was a big hit at the 2017 Atlanta

International Auto Show! Attendees enjoyed
connecting online via Facebook, Twitter, Instagram, There were so many great submissions that this was no easy task. However,
after careful review, we selected each photo that we felt best represented the
YouTube and the official Auto Show phone app! show. Each of the daily winners won eight tickets to the 2018 Auto Show (a $96
value) and also won a display of their photos in the 2018 Show Guide.
The show’s hashtag, #AIAS17, was consistently tagged in posts and reached
Immediately following the show, we took the five winning photos and placed
thousands of people across the social media channels. One of the key high-
them online for the public to vote on their favorite photo to take home the
lights this year was the Social Media Photography Contest! Each day of the
Grand Prize! The Grand Prize winner won the aforementioned Auto Show tick-
show, attendees had the chance to win the Photo of the Day. At the end of the ets and placement in 2018 Show Guide PLUS a $50 Visa Gift Card. Check out
show, one of the daily winners was selected for the ultimate Grand Prize. The
last year’s winners (and be sure to join in the fun this year)!
objective was simple – take a photo and caption it with the show hashtag to be
entered into the contest. The more photos, the better chances of winning!
Be sure to join in the fun this year!
See page 38 for details!

Day 2
Winning Photo
Instagram @
philip.lombardi

Day 1 Winning Photo
Instagram @kendra.pierson Day 3
Winning Photo Day 5 Winning Photo
40 GOAUTOSHOW.COM
Instagram @benzblogger Instagram @matiak